AI Insights · Timothy · January 2025
Top Health and Fitness Apps in Norway Q4 2024
Explore the performance trends of the top health and fitness apps in Norway during Q4 2024, with insights from Sensor Tower.
In the fourth quarter of 2024, the health and fitness app market in Norway saw varying trends across top applications, as reported by Sensor Tower.
Strava: Run, Bike, Walk experienced a notable decline in weekly revenue, starting at approximately $73K at the beginning of October and dropping to around $51K by the end of December. Weekly downloads showed a similar downward trend, beginning at 3.5K and decreasing to 2.3K. However, weekly active users remained relatively stable, fluctuating between 116K and 156K.
Lifesum Food & Calorie Tracker had a consistent performance throughout the quarter. Weekly revenue peaked at about $39K in the final week of December. Downloads were mostly stable, with a slight increase to 2.8K at the end of the quarter. Active users showed a decrease, starting at 12.2K and ending at 14.3K.
Flo Cycle & Period Tracker maintained a steady revenue stream, with a notable peak of $27K in mid-December. Downloads ranged from 1.4K to 2.9K, while active users remained stable, fluctuating around 17K to 22K.
Zwift: Indoor Cycling Fitness showed a positive trend in revenue, increasing from $9.2K to $11.5K by the end of December. Downloads remained low throughout the quarter, peaking at 306 in the last week. Active users saw a gradual increase, starting at 1.1K and reaching 1.4K.
Fitbit: Health & Fitness observed a fluctuating revenue pattern, peaking at $12.3K in late December. Downloads showed a slight increase towards the end of the quarter, with a peak of 1.1K in the week of December 23. Active users demonstrated a gradual decline from 33.6K to 23.9K.
These insights into the Norwegian market offer a glimpse into the performance of health and fitness apps, with further details available from Sensor Tower.